With schools and workplaces closed, there is an increasing need for parents to find good ways to help their children keep up the learning and creativity even while being a home.
To address this community's need and to support families, Optimalprint has launched a new initiative in partnership with the Igloo Books Group and Mattel, focused on offering inspiring educational material and activity books for children. All books can easily be personalized with names and photos.
Henrik Müller-Hansen, CEO and founder of Gelato, explains: “Families around the world are spending more time than ever before in their homes. Many of our customers have reached out asking us if we can launch school and activity books. Of course, we all want to do everything we can now to help and support each other. It is a very big moment for us when we today can announce the launch of a new category on Optimalprint - Educational and Activity books. This launch would not have been possible without the support from our great partners, Igloo Books Group and Mattel.”
The early learning books are specially designed by educational experts for children ages 3-10 activities on subjects such as math, reading, writing and English as a second language.
Paul Gregory, CEO of the Igloo Books Group: “The opportunity to partner with Optimalprint to support home learning is very exciting. Our ‘Help with Homework’ product range has been educating children for a generation. Optimalprint has adapted our high-quality content; and by personalizing it broadening the appeal of the books to an even wider audience.”
The new coloring and activity books feature children's favorite characters: Barbie, Fireman Sam, Thomas & Friends, and others.
Maribel Rivas Le Gelebart, Sr. Regional Publishing Manager at Mattel: “We are excited to expand our partnership with Optimalprint to support families by offering personalized activity and coloring books which we will help engage children’s imagination as well as supporting social values such as friendship and mindfulness.”firstname.lastname@example.org
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