サステナビリティレポート 2023

Gelato provides every person, business, and consumer, access to local on-demand production of personalized items. Using software and our network of makers, our business model lowers the barriers to creators and entrepreneurs everywhere by giving them the production costs and delivery speed of large ecommerce sellers without upfront investment. This levels the ecommerce playing field for entrepreneurs, while also contributing to the shift from centralized mass production to local, on-demand production. Producing locally and on demand is smarter, faster, and greener, which is better for people and the planet.

Today, the world is largely based on mass production, produced centrally and shipped globally by large companies. Overproduction and transportation emissions are major sustainability challenges, and it is time to rethink the current model. With Gelato, a product is only made when it is sold, with 99% of products produced and delivered within the same region as the end customer, and 87% within the same country. This eliminates overproduction and reduces transportation distances, costs, and emissions.

Long-term, we believe that Gelato’s platform can redefine manufacturing, breaking through previous barriers for individual sellers and small companies to access a global consumer base; faster, and at a lower cost while moving the world towards local on-demand production.

Henrik Müller-Hansen, Founder & CEO